Articles for Car Shoppers


How do you value my trade in - A man evaluates a black Audi vehicle

How do you value my trade-in? Info and tips for getting the best offer.

  So you’ve decided it’s time for a new car and you are planning on trading in your current set of wheels. You may be wondering how a dealership comes up with a value for your trade. Many people think that dealerships just throw out an arbitrary low number and hope it sticks. Contrary to…

The Audi Gecko and Audi quattro - What is the link

The Audi Gecko and Audi quattro: What is the link?

The gecko and Audi quattro: What do they have in common? If you’ve visited Prestige Imports in Denver, own an Audi, or just happen to be an Audi enthusiast, then you most likely have seen the silhouette of a lizard adorning the German manufacturers’ recently released vehicles. Likewise, you may have also noticed Audi lizard…

Audi Q5 vs BMW X3 - How do they stack up against each other?

Audi Q5 vs BMW X3: How do they stack up against each other?

Making the jump from a safe economical car to a compact SUV is both practical and exciting. On one hand, compact sport utility vehicles comfortably carry more passengers and plenty of cargo. They’re also generally safer and their once-notorious gas mileage has greatly improved. On the other hand, if you’re used to Subarus, Nissans, or…


Dealership Happenings and Events


A large crowd of people gathers to listen to legendary rock band Foreigner perform at Prestige Imports Porsche in Lakewood, CO.

FOREIGNER Rocks Prestige Imports Porsche

  On a hazy and warm late summer day, local country group The Tyler Walker Band opened up an afternoon of music and fun at Prestige Imports. An outdoor stage between the luxury car dealer’s showroom and service drive served as the focal point of the event. The opening band played for nearly an hour…

A facility history of Prestige Imports, a Denver Porsche and Audi dealer

A facility history of Prestige Imports, a Denver Porsche and Audi dealer

Denver and Prestige Imports: A Facility Changing through Time If you’ve spent any time in Denver and its surrounding areas, you know that the city’s skyline, infrastructure, and design have altered radically over the past several decades. These shifts in the urban landscape have become even more pronounced during the past five to eight years.…


Driving Tips


Photo of a Porsche 718 Boxster on a mountain road. Used to illustrate the article "Five Colorado Scenic Drives for your Porsche 718 Boxster".

Five Colorado Scenic Drives for Your New Dream Car

Five Colorado Scenic Drives Made Even Better in Your Dream Car For me, the specifications of my car don’t make me salivate as much as the sights and sounds of it weaving through twisty coastlines and mountain passes. So with summer almost here, I thought it might be helpful to suggest some scenic routes in…

Photo of a Porsche Macan on a snowy mountain road. Used to illustrate the article "6 winter driving tips to safely navigate snowy Colorado roads".

6 winter driving tips to safely navigate snowy Colorado roads

  With snow and cold settling in across Colorado, we thought this would be an opportune time to hit you with some WINTER driving tips sure to help you make it safely through to springtime. Winter Tires Are Worth It A small investment in a good set of winter tires can pay dividends for years…

Winter driving in Denver, CO and CDOTs Bow to the Plow campaign

Winter driving in Denver, CO and CDOT’s “Bow to the Plow” campaign

Winter driving in Denver, a half-year commitment According meteorological records at the National Weather Service, Denver’s average date for the first snowfall is October 18th and the average date for the last snowfall is April 26th. For those keeping score at home, that’s a full 6+ months of winter driving. As such, it’s in your…


Just For Fun


Krautrock Meets Porsche - A pairing of German cultural touchstones

Krautrock Meets Porsche: A pairing of German cultural touchstones

Prestige Imports and Oktoberfest: An Annual Tradition On 08 October 2016, Prestige Imports held its annual Oktoberfest celebration. The dealership’s twenty-sixth iteration of the event highlights the German heritage of both the Porsche and Audi brands through traditional song, dance, food, and drink. In honor of Prestige Imports’ successful, 2016 Oktoberfest, I thought it would…

Audi and AirBnB - The Perfect Weekend Partnership

Audi and AirBnB: The Perfect Weekend Partnership

Audi and Airbnb at the Emmy’s A few weeks ago, Audi was the official automotive sponsor of the 68th Emmy Awards for its sixth consecutive year. In a press release leading up to the event, the German automaker announced a business collaboration with Airbnb in which the companies would offer an exclusive “travel and driving…

Porsche Crest, Audi Rings, and Prestige Imports Badge - A Rich History

Porsche Crest, Audi Rings, and Prestige Imports Badge: A Rich History

What’s in a Badge? Badge. Crest. Logo. While the emblems on the hood, rear, or steering wheel of a vehicle may be spatially small, they symbolize something much larger: international, automotive corporations and the traditions upon which business magnates founded them. If you’re reading this article, then you’re most certainly aware of the Porsche and…


Parts and Accessories


Photo of a woman wearing Porsche Driver's Selection gear at a racetrack. Used to illustrate the article, "Porsche Accessories Every Sports Car Lover Needs".

Porsche Accessories Every Sports Car Lover Needs

Let’s face it, when you look at companies like Porsche they are so much more than just a car company, they are a powerful brand. With powerful brands come great loyalty. Porsche is no exception, which is why Porsche accessories are so popular. With 90% of consumers expecting that their experience with a brand will…

Audi Collection and Porsche Design meet Spring Style

Audi Collection and Porsche Design meet Spring Style

Spring Fashion trends have already gone down the runway – and we certainly have spring fever after putting together these looks utilizing the Audi Collection and Porsche Design. We’ve named each look using official OEM colors and curated these outfits with your Audi/Porsche lifestyle in mind. Be sure to click on any of these photos…

Porsche Tequipment Winter Accessories

Porsche Tequipment Winter Accessories at Prestige Imports

Porsche Tequipment Winter Accessories Last week, the Porsche Newsroom reprinted an interview with CEO Dr. Oliver Blume, which first appeared in a special edition of Porsche Design. The interview is far-reaching, covering issues such as the 911’s design lineage, Porsche’s future business goals, and Blume’s love of running. When discussing the topics of interior design…


Service Information and Advice


Photo of a slushy Denver street. Used to illustrate the article, "Denver Drivers - Avoid Problems Caused by Magnesium Chloride Deicer".

Denver Drivers: Avoid Problems Caused by Magnesium Chloride Deicer

Denver roads take a beating during the winter months. Snow hits our roads hard, and sometimes it sticks around for an extended period of time. It can occasionally make travel very difficult even for those with all-wheel drive cars. Many states take a proactive approach to clearing the roads, which includes laying down salt to…

Photo of a Audi Certified Technician working on a brake rotor. Used to illustrate the article, "Seven tips to find auto repair in Denver that you can trust to care for your Audi".

Seven tips to find auto repair in Denver that you can trust to care for your Audi

Do you want to keep your Audi in top condition? It’s very important that you find yourself a service center that can look after your prized car in a way that maintains the value of your investment. According to statistics, in 2014, 182,000 Audi vehicles were delivered to customers throughout the United States, with the…

Porsche Brake Squeal Explained: Causes, Solutions, and Next Steps

Porsche brake squeal is a topic that comes up a lot in the service department here at Prestige Imports. The good news is that brake squealing or squeaking is rarely a sign of trouble. In fact, it is typical among high performance braking systems. And while Porsche engineers strive to minimize unwanted brake noise, it…


Vehicle Technology


Luxury Goes Green: Audi and Porsche Are Moving Forward with Eco Car Design

Have you ever dreamed of owning an eco car? What about a luxury one? Tesla’s electric cars garner a lot of love from the press, but there’s nothing quite like sliding behind the wheel of a sleek Porsche or an elegant Audi. We’ve got some great news for you. It looks like the dreams of…

Audi Night Vision Assistant - An impressive technological innovation

Audi Night Vision Assistant: An impressive technological innovation

A Wormhole into the Audi Night Vision Assistant technology While at work, I regularly fall into YouTube wormholes. If I’m doing my job correctly, the videos are primarily (if not exclusively) car-related. And, with any luck, these digital meanderings usually lead to some fodder for a blog post. Well, yesterday whilst tunneling through said hole,…

2017 Audi allroad Technology - Traffic light information system

2017 Audi allroad Technology: Traffic light information system

2017 Audi allroad Technology: More new features The other week, I wrote about the revamped all-wheel drive system in the new 2017 Audi allroad. Rebranded as quattro with ultra technology, this alteration is the biggest change in Audi’s soon-to-be-released sport wagon. Of course, that’s not the only aspect of the new allroad which the German…

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9201 West Colfax Avenue • Lakewood, CO 80215

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Prestige Imports 39.740848, -105.100754.