Articles for Car Shoppers


Audi e-tron GT in a parking garage.

Is Audi Care a good deal? The Audi maintenance plan explained

  When purchasing a new Audi, you will inevitably end up in the office of the finance manager. One of the many options you will be presented is Audi Care, and while many of these optional items can be a great benefit to you and your new vehicle, few will have as obvious an upside…

Prestige Imports Receives 2022 CarGurus Top Rated Dealer Award

Prestige Imports Receives CarGurus 2022 Top-Rated Dealer Award for Excellence in Customer Experience Lakewood, CO – March 30, 2022 – Prestige Imports today announced that it has received the honor of being named a 2022 CarGurus Top-Rated Dealer. The prestigious annual award celebrates car dealerships that consistently deliver exceptional customer service to car shoppers. In…

Prestige Imports Receives 2021 CARFAX Top-Rated Dealer Award

Prestige Audi Named CARFAX Top-Rated Dealer for 2021

Customers Love Prestige Audi Based on Verified Customer Ratings. Prestige Audi is being recognized in the third annual CARFAX Top-Rated Dealer Program. The 2021 CARFAX Top-Rated Dealers received an average of 4.6 stars, out of a possible five. This elite group of dealers is being celebrated for their exceptional customer service. “CARFAX has nearly 3.3…


Dealership Happenings and Events


Halloween 2021 at Prestige Imports in Lakewood, CO

Halloween at Prestige Imports – 2021

On October 29, 2021, Prestige Imports celebrated Halloween with a costume contest, pizza party, and trick-or-treat street for the kids. And the winners of the Prestige Imports Halloween Costume Contest were … ​1st Place – Sales Managers – WWE Smackdown! 2nd Place – Ryan Reynolds – Shark Attack! 3rd Place – Audi Sales Team –…

Snowmageddon 2021: Prestige Imports digs out

On March 13 and 14, 2021, the Denver metro area was hit with a massive snowstorm.  On the morning of  March 15th, the team at Prestige Imports shoveled snow, pushed cars, and plowed lots to restore the facility to some semblance of normalcy. Here are a few photos for posterity.


Driving Tips


Does my car need a front license plate in the State of Colorado

Does my car need a front license plate in the State of Colorado?

The short answer is YES, if you live in Colorado you are required to have a front license plate on your vehicle. Here at Prestige Imports, we are very aware that many of our customers would prefer not to display their front license plate, as in some situations it can be detrimental to the “lines”…

Photo of a Porsche 718 Boxster on a mountain road. Used to illustrate the article "Five Colorado Scenic Drives for your Porsche 718 Boxster".

Five Colorado Scenic Drives for Your New Dream Car

Five Colorado Scenic Drives Made Even Better in Your Dream Car For me, the specifications of my car don’t make me salivate as much as the sights and sounds of it weaving through twisty coastlines and mountain passes. So with summer almost here, I thought it might be helpful to suggest some scenic routes in…

Photo of a Porsche Macan on a snowy mountain road. Used to illustrate the article "6 winter driving tips to safely navigate snowy Colorado roads".

6 winter driving tips to safely navigate snowy Colorado roads

  With snow and cold settling in across Colorado, we thought this would be an opportune time to hit you with some WINTER driving tips sure to help you make it safely through to springtime. Winter Tires Are Worth It A small investment in a good set of winter tires can pay dividends for years…


Just For Fun


Krautrock Meets Porsche - A pairing of German cultural touchstones

Krautrock Meets Porsche: A pairing of German cultural touchstones

Prestige Imports and Oktoberfest: An Annual Tradition On 08 October 2016, Prestige Imports held its annual Oktoberfest celebration. The dealership’s twenty-sixth iteration of the event highlights the German heritage of both the Porsche and Audi brands through traditional song, dance, food, and drink. In honor of Prestige Imports’ successful, 2016 Oktoberfest, I thought it would…

Audi and AirBnB - The Perfect Weekend Partnership

Audi and AirBnB: The Perfect Weekend Partnership

Audi and Airbnb at the Emmy’s A few weeks ago, Audi was the official automotive sponsor of the 68th Emmy Awards for its sixth consecutive year. In a press release leading up to the event, the German automaker announced a business collaboration with Airbnb in which the companies would offer an exclusive “travel and driving…

Porsche Crest, Audi Rings, and Prestige Imports Badge - A Rich History

Porsche Crest, Audi Rings, and Prestige Imports Badge: A Rich History

What’s in a Badge? Badge. Crest. Logo. While the emblems on the hood, rear, or steering wheel of a vehicle may be spatially small, they symbolize something much larger: international, automotive corporations and the traditions upon which business magnates founded them. If you’re reading this article, then you’re most certainly aware of the Porsche and…


Parts and Accessories


Why buy genuine Porsche and Audi OEM parts?

Why buy genuine Porsche and Audi OEM parts?

  There are thousands of aftermarket parts on the market, should you bypass them and go directly to OEM parts for your Porsche or Audi? Absolutely – OEM is the acronym for Original Equipment Manufacturer, this means that the parts or accessories that you purchase from Prestige Imports are built by the original manufacturer and…

Photo of a woman wearing Porsche Driver's Selection gear at a racetrack. Used to illustrate the article, "Porsche Accessories Every Sports Car Lover Needs".

Porsche Accessories Every Sports Car Lover Needs

Let’s face it, when you look at companies like Porsche they are so much more than just a car company, they are a powerful brand. With powerful brands come great loyalty. Porsche is no exception, which is why Porsche accessories are so popular. With 90% of consumers expecting that their experience with a brand will…

Audi Collection and Porsche Design meet Spring Style

Audi Collection and Porsche Design meet Spring Style

Spring Fashion trends have already gone down the runway – and we certainly have spring fever after putting together these looks utilizing the Audi Collection and Porsche Design. We’ve named each look using official OEM colors and curated these outfits with your Audi/Porsche lifestyle in mind. Be sure to click on any of these photos…


Service Information and Advice


Photo of the interior of an Audi TT. Used to illustrate the article "Audi Radio Codes - A complete guide from Prestige Imports".

Audi radio codes – a complete guide from Prestige Imports

Why is an Audi radio code necessary? As a security measure, Audi requires radio codes to get your radio out of safe mode. Chances are you did not have to enter the Audi radio code when you purchased the vehicle and therefore have never had to deal with Audi radio codes before. If your Audi…

Audi oil change- Intervals, indicators, and other interesting information

Audi oil change: Intervals, indicators, and other interesting information

Is it time for an Audi Oil Change? You have questions, we have answers… Your Audi is a dream machine, made to conquer the open roads. When you test drove your vehicle for the first time you probably felt the sweet purr of the engine, the smooth ride offered from the chassis, the exceptional comfort…

Photo of a slushy Denver street. Used to illustrate the article, "Denver Drivers - Avoid Problems Caused by Magnesium Chloride Deicer".

Denver Drivers: Avoid Problems Caused by Magnesium Chloride Deicer

Denver roads take a beating during the winter months. Snow hits our roads hard, and sometimes it sticks around for an extended period of time. It can occasionally make travel very difficult even for those with all-wheel drive cars. Many states take a proactive approach to clearing the roads, which includes laying down salt to…


Vehicle Technology


Luxury Goes Green: Audi and Porsche Are Moving Forward with Eco Car Design

Have you ever dreamed of owning an eco car? What about a luxury one? Tesla’s electric cars garner a lot of love from the press, but there’s nothing quite like sliding behind the wheel of a sleek Porsche or an elegant Audi. We’ve got some great news for you. It looks like the dreams of…

Audi Night Vision Assistant - An impressive technological innovation

Audi Night Vision Assistant: An impressive technological innovation

A Wormhole into the Audi Night Vision Assistant technology While at work, I regularly fall into YouTube wormholes. If I’m doing my job correctly, the videos are primarily (if not exclusively) car-related. And, with any luck, these digital meanderings usually lead to some fodder for a blog post. Well, yesterday whilst tunneling through said hole,…

2017 Audi allroad Technology - Traffic light information system

2017 Audi allroad Technology: Traffic light information system

2017 Audi allroad Technology: More new features The other week, I wrote about the revamped all-wheel drive system in the new 2017 Audi allroad. Rebranded as quattro with ultra technology, this alteration is the biggest change in Audi’s soon-to-be-released sport wagon. Of course, that’s not the only aspect of the new allroad which the German…

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