Articles for Car Shoppers


Rear view of a Porsche 911 Carrera S on a mountain highway. Used to illustrate the article, "8 Key Things to Remember When Buying a Porsche in Denver".

8 Key Things to Remember When Buying a Porsche in Denver

Denver is a car buyer’s dream. The sun shines year round and even in the winter when we do get snow, it’s usually melted in a few days. Our roads stay clear and plenty drivable year round. So it’s no wonder Porsche vehicles are everywhere in the Denver area. They’re the perfect summertime car for…

Side view photos of the Audi A6 and BMW 5 Series sedans. Used to illustrate the article, "Decisions, Decisions - Should Denver Drivers Choose the Audi A6 or BMW 5 Series?"

Decisions, Decisions – Should Denver Drivers Choose the Audi A6 or BMW 5 Series?

Let’s set the mood: You’re emerging as a professional in life, coming into a good income thanks to your career, and you’re ready to start wearing your success for others to see and appreciate. Your favorite shopping spots have probably changed from Ross and T.J.Maxx to Macy’s and Nordstrom (or, at least, Nordstrom Rack). You’re…

Photo illustration of a 2018 Porsche 718 Cayman and 2018 BMW M2

2018 Porsche 718 Cayman vs. 2018 BMW M2: Which is Better?

Vehicles as transportation are one thing: practical people movers that benefit from comfort, efficiency, and plenty of leg room. But that’s not what you want. What you want is something fun, something that has a connection between the speedometer and your heart rate. Something that can take corners sideways and stop on a dime. But…


Dealership Happenings and Events


A large crowd of people gathers to listen to legendary rock band Foreigner perform at Prestige Imports Porsche in Lakewood, CO.

FOREIGNER Rocks Prestige Imports Porsche

  On a hazy and warm late summer day, local country group The Tyler Walker Band opened up an afternoon of music and fun at Prestige Imports. An outdoor stage between the luxury car dealer’s showroom and service drive served as the focal point of the event. The opening band played for nearly an hour…

A facility history of Prestige Imports, a Denver Porsche and Audi dealer

A facility history of Prestige Imports, a Denver Porsche and Audi dealer

Denver and Prestige Imports: A Facility Changing through Time If you’ve spent any time in Denver and its surrounding areas, you know that the city’s skyline, infrastructure, and design have altered radically over the past several decades. These shifts in the urban landscape have become even more pronounced during the past five to eight years.…

Allen Martinez, Collision Center Manager - A Prestige Profile

Allen Martinez, Collision Center Manager: A Prestige Profile

Prestige Imports Welcomes Allen Martinez Allen Martinez recently became the new Manager of the Prestige Imports Collision Center. While he might be new to the dealership, Martinez is no stranger to the Denver area. A Colorado native, he was born and raised in the Mile High City. Of his hometown, he says: “I like the…


Driving Tips


Photo of a Porsche Macan on a snowy mountain road. Used to illustrate the article "6 winter driving tips to safely navigate snowy Colorado roads".

6 winter driving tips to safely navigate snowy Colorado roads

  With snow and cold settling in across Colorado, we thought this would be an opportune time to hit you with some WINTER driving tips sure to help you make it safely through to springtime. Winter Tires Are Worth It A small investment in a good set of winter tires can pay dividends for years…

Winter driving in Denver, CO and CDOTs Bow to the Plow campaign

Winter driving in Denver, CO and CDOT’s “Bow to the Plow” campaign

Winter driving in Denver, a half-year commitment According meteorological records at the National Weather Service, Denver’s average date for the first snowfall is October 18th and the average date for the last snowfall is April 26th. For those keeping score at home, that’s a full 6+ months of winter driving. As such, it’s in your…

Photo of a Porsche 718 Boxster on a mountain road. Used to illustrate the article "Five Colorado Scenic Drives for your Porsche 718 Boxster".

Five Colorado Scenic Drives for your Porsche 718 Boxster

Five Colorado Scenic Drives made even better with a Porsche 718 Boxster A couple of weeks ago, Porsche revealed the specifications for their brand new 2017 Porsche 718 Boxster and Boxster S. You can check out some of the details for this year’s model, as well as view some drive footage in the manufacturer’s promotional…


Just For Fun


Krautrock Meets Porsche - A pairing of German cultural touchstones

Krautrock Meets Porsche: A pairing of German cultural touchstones

Prestige Imports and Oktoberfest: An Annual Tradition On 08 October 2016, Prestige Imports held its annual Oktoberfest celebration. The dealership’s twenty-sixth iteration of the event highlights the German heritage of both the Porsche and Audi brands through traditional song, dance, food, and drink. In honor of Prestige Imports’ successful, 2016 Oktoberfest, I thought it would…

Audi and AirBnB - The Perfect Weekend Partnership

Audi and AirBnB: The Perfect Weekend Partnership

Audi and Airbnb at the Emmy’s A few weeks ago, Audi was the official automotive sponsor of the 68th Emmy Awards for its sixth consecutive year. In a press release leading up to the event, the German automaker announced a business collaboration with Airbnb in which the companies would offer an exclusive “travel and driving…

Porsche Crest, Audi Rings, and Prestige Imports Badge - A Rich History

Porsche Crest, Audi Rings, and Prestige Imports Badge: A Rich History

What’s in a Badge? Badge. Crest. Logo. While the emblems on the hood, rear, or steering wheel of a vehicle may be spatially small, they symbolize something much larger: international, automotive corporations and the traditions upon which business magnates founded them. If you’re reading this article, then you’re most certainly aware of the Porsche and…


Parts and Accessories


Audi Collection and Porsche Design meet Spring Style

Audi Collection and Porsche Design meet Spring Style

Spring Fashion trends have already gone down the runway – and we certainly have spring fever after putting together these looks utilizing the Audi Collection and Porsche Design. We’ve named each look using official OEM colors and curated these outfits with your Audi/Porsche lifestyle in mind. Be sure to click on any of these photos…

Porsche Tequipment Winter Accessories

Porsche Tequipment Winter Accessories at Prestige Imports

Porsche Tequipment Winter Accessories Last week, the Porsche Newsroom reprinted an interview with CEO Dr. Oliver Blume, which first appeared in a special edition of Porsche Design. The interview is far-reaching, covering issues such as the 911’s design lineage, Porsche’s future business goals, and Blume’s love of running. When discussing the topics of interior design…

Winter Trickle Charging using the Porsche Battery Maintainer

Winter Trickle Charging using the Porsche Battery Maintainer

With seasonal changes in Denver and along the Front Range rapidly approaching, it’s time to begin preparing for your Porsche’s winter storage. There are several best practices for properly readying your vehicle for the winter months; but one of the most important preparations to consider is battery maintenance. With newer Porsche vehicles, electronic components continually…


Service Information and Advice


Photo of a Audi Certified Technician working on a brake rotor. Used to illustrate the article, "Seven tips to find auto repair in Denver that you can trust to care for your Audi".

Seven tips to find auto repair in Denver that you can trust to care for your Audi

Do you want to keep your Audi in top condition? It’s very important that you find yourself a service center that can look after your prized car in a way that maintains the value of your investment. According to statistics, in 2014, 182,000 Audi vehicles were delivered to customers throughout the United States, with the…

Porsche Brake Squeal Explained: Causes, Solutions, and Next Steps

Porsche brake squeal is a topic that comes up a lot in the service department here at Prestige Imports. The good news is that brake squealing or squeaking is rarely a sign of trouble. In fact, it is typical among high performance braking systems. And while Porsche engineers strive to minimize unwanted brake noise, it…

Audi Dashboard Warning Lights - A comprehensive visual guide - Featured

Audi Dashboard Warning Lights: A comprehensive visual guide

Audi Dashboard Warning Lights If you’re like most people, you probably freak the frak out when lights start flashing, buzzers start buzzing, or frogs rain down upon you from the firmament. And freaking out, certainly, is a reasonable reaction to any of those changes in your otherwise benign life, which, typically, is devoid of The…


Vehicle Technology


Luxury Goes Green: Audi and Porsche Are Moving Forward with Eco Car Design

Have you ever dreamed of owning an eco car? What about a luxury one? Tesla’s electric cars garner a lot of love from the press, but there’s nothing quite like sliding behind the wheel of a sleek Porsche or an elegant Audi. We’ve got some great news for you. It looks like the dreams of…

Audi Night Vision Assistant - An impressive technological innovation

Audi Night Vision Assistant: An impressive technological innovation

A Wormhole into the Audi Night Vision Assistant technology While at work, I regularly fall into YouTube wormholes. If I’m doing my job correctly, the videos are primarily (if not exclusively) car-related. And, with any luck, these digital meanderings usually lead to some fodder for a blog post. Well, yesterday whilst tunneling through said hole,…

2017 Audi allroad Technology - Traffic light information system

2017 Audi allroad Technology: Traffic light information system

2017 Audi allroad Technology: More new features The other week, I wrote about the revamped all-wheel drive system in the new 2017 Audi allroad. Rebranded as quattro with ultra technology, this alteration is the biggest change in Audi’s soon-to-be-released sport wagon. Of course, that’s not the only aspect of the new allroad which the German…

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9201 West Colfax Avenue • Lakewood, CO 80215

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Prestige Imports

9201 West Colfax Avenue Lakewood, CO

Phone: 833-825-5423

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9201 West Colfax Avenue Lakewood, CO

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9201 West Colfax Avenue Lakewood, CO

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Phone: 833-825-5424

9201 West Colfax Avenue Lakewood, CO
39.740848 -105.100754